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Converse By You;
Renders

HAPPY FINISH

ENJOY THE WEATHER

Render Agency: Happy Finish / LONDON UK
HF Producer: Nicole Fitzhugh

HF Creative Director: Toby Roberts

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Render Agency: Enjoy The Weather / PORTLAND OR
ETW Producer: Emily Boisvert 

ETW Creative Director: Ian Coyle & Matthew Anderson
ETW Render Artist: Josh Spivey​​

CONVERSE DIGITAL

Art Director: Kristina Kaufmann

Digital Designer: Kristina Kaufmann

Digital Strategy: Niki Willard
CBY Product Team: Dani Iund & Ashey Frasher 

PROJECT OVERVIEW

To support Converse By You's seasonal boots assortment, digital render content was created to help consumers visualize the endless possibilities they have when designing custom shoes. We focused on illustrating multiple boot silhouettes, and showing a breathe of options available to customize; materials such as suede, leather, sherpa, and patches, laces, prints, colors, graphics, eyelets, etc.​

Agency: Happy Finish / LONDON UK

HO21_Custom_FallStyles_Hero_Still_16x9_C70A.jpg
HO21_Custom_FallStyles_Hero_Still_PCboot_E.jpg
HO21_Custom_FallStyles_BoseyBoot_Motion_281X464_Portfolio.gif
HO21_Custom_FallStyles_SuedeChuck70_Motion_281X464_Portfolio.gif
HO21_Custom_FallStyles_LuggedBoot_Motion_281X464_Portfolio.gif

PROJECT OVERVIEW

To support Converse's annual Custom PRIDE initiative, the story was supported with render motion content to show a breathe of options available to customize; patches, laces, prints, colors, graphics, eyelets, etc. 

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Each custom prebuild was designed by a LGBTQIA+
Converse All Star collaborator. 

Agency: Enjoy The Weather 

SU21_Pride_GlitterPride_Trans_MotionStill.jpg
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