Converse By You;
Renders
HAPPY FINISH
ENJOY THE WEATHER
Render Agency: Happy Finish / LONDON UK
HF Producer: Nicole Fitzhugh
HF Creative Director: Toby Roberts
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Render Agency: Enjoy The Weather / PORTLAND OR
ETW Producer: Emily Boisvert
ETW Creative Director: Ian Coyle & Matthew Anderson
ETW Render Artist: Josh Spivey​​
CONVERSE DIGITAL
Art Director: Kristina Kaufmann
Digital Designer: Kristina Kaufmann
Digital Strategy: Niki Willard
CBY Product Team: Dani Iund & Ashey Frasher
PROJECT OVERVIEW
To support Converse By You's seasonal boots assortment, digital render content was created to help consumers visualize the endless possibilities they have when designing custom shoes. We focused on illustrating multiple boot silhouettes, and showing a breathe of options available to customize; materials such as suede, leather, sherpa, and patches, laces, prints, colors, graphics, eyelets, etc.​
Agency: Happy Finish / LONDON UK
PROJECT OVERVIEW
To support Converse's annual Custom PRIDE initiative, the story was supported with render motion content to show a breathe of options available to customize; patches, laces, prints, colors, graphics, eyelets, etc.
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Each custom prebuild was designed by a LGBTQIA+
Converse All Star collaborator.
Agency: Enjoy The Weather